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February and Valentine’s Day are excellent instances to remind shoppers to guard family members by way of correct life insurance coverage planning. It’s the last word reward of affection.
It’s time to speak about life insurance coverage
Beginning the dialog about life insurance coverage may be the toughest half. Use present occasions to begin the dialogue about life insurance coverage. A survey from Life Occurs and LIMRA discovered that 31% of People say “COVID-19 has made it extra seemingly they may buy life insurance coverage inside the subsequent 12 months.” You possibly can assist your shoppers begin these conversations with academic content material supplied by Life Occurs, a non-profit group devoted to serving to educate shoppers in regards to the significance of life insurance coverage. They provide useful info like this weblog put up: Three Methods to Begin a Dialog About Life Insurance coverage with Your Household. Life Occurs and lots of within the life insurance coverage business additionally promote the entire month of February as #InsureYourLove Month.
Sharing precious content material together with your shoppers along with your common communication efforts may help you join with them. By you beginning the dialog about life insurance coverage it will possibly assist give them the boldness to speak about it with their family members.
Remind shoppers that it’s a good time to overview protection
The Nationwide Affiliation of Insurance coverage Commissioners (NAIC) suggests that buyers yearly think about a life insurance coverage coverage overview to find out if the protection of their coverage remains to be applicable for his or her conditions. Along with an annual coverage overview, shoppers ought to revisit life insurance coverage insurance policies after any main life occasion like a wedding, start, divorce, or demise.
Assist your shoppers overview their wants. A fast electronic mail or name to test in on their household, well being, marital and housing standing may help begin a life insurance coverage coverage change dialog.
Have shoppers overview their beneficiaries
Encourage your shoppers to overview their life insurance coverage beneficiaries and talk this reward of affection to them. Hundreds of thousands of {dollars} in life insurance coverage advantages go unclaimed as a result of beneficiaries are unaware of the protection or don’t have fundamental details about the insurance policies.
Shoppers have to let their chosen beneficiaries know of the coverage, how a lot it’s for, and the place they’ll discover the small print within the occasion of the consumer’s demise. It’s also possible to use this time to additionally make certain all of the beneficiary’s info is correct and up-to-date.
A life insurance coverage coverage is also known as a present of affection, so throughout the Valentine season, it is smart to encourage prospects and shoppers to indicate their love with the safety of life insurance coverage. Defending their future lasts for much longer than chocolate or flowers.
Contact your ExamOne consultant to learn the way we may help you shield extra households with life insurance coverage throughout February and all yr lengthy.
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